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The Development of Cloud Computing Service Pricing—Based on the Life Cycle Theory

Received: 18 May 2016     Accepted: 28 May 2016     Published: 13 June 2016
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Abstract

The application of cloud computing is conducive to the efficient allocation of resources and cost reduction. With the vigorous development of cloud technology, more and more enterprises have involved in cloud services, so the competition among providers is increasingly fierce. How to formulate a reasonable price strategy is one of the current matters urgently needing solved for the long term benefit of the market. Only by establishing the good pricing strategy can enterprises better seize market and build a stable customer relationship. Based on the concept of cloud computing, this paper makes a brief comment on the study of the literature of the three types of pricing mechanisms in the business life cycle of cloud computing. It is pointed out that dynamic pricing can better meet the interests of both sides of supply and demand and become the main trend of future pricing. Future research needs to study the characteristics of the cloud service life cycle from the cloud services industry. Consider the long-term benefits of customers and suppliers, and develop dynamic pricing mechanism.

Published in Science Journal of Business and Management (Volume 4, Issue 3)
DOI 10.11648/j.sjbm.20160403.16
Page(s) 102-107
Creative Commons

This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited.

Copyright

Copyright © The Author(s), 2016. Published by Science Publishing Group

Keywords

Cloud Computing Services, Pricing, The Life Cycle

References
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Cite This Article
  • APA Style

    Ruijie Zhao, Yu Zhao. (2016). The Development of Cloud Computing Service Pricing—Based on the Life Cycle Theory. Science Journal of Business and Management, 4(3), 102-107. https://doi.org/10.11648/j.sjbm.20160403.16

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    ACS Style

    Ruijie Zhao; Yu Zhao. The Development of Cloud Computing Service Pricing—Based on the Life Cycle Theory. Sci. J. Bus. Manag. 2016, 4(3), 102-107. doi: 10.11648/j.sjbm.20160403.16

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    AMA Style

    Ruijie Zhao, Yu Zhao. The Development of Cloud Computing Service Pricing—Based on the Life Cycle Theory. Sci J Bus Manag. 2016;4(3):102-107. doi: 10.11648/j.sjbm.20160403.16

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  • @article{10.11648/j.sjbm.20160403.16,
      author = {Ruijie Zhao and Yu Zhao},
      title = {The Development of Cloud Computing Service Pricing—Based on the Life Cycle Theory},
      journal = {Science Journal of Business and Management},
      volume = {4},
      number = {3},
      pages = {102-107},
      doi = {10.11648/j.sjbm.20160403.16},
      url = {https://doi.org/10.11648/j.sjbm.20160403.16},
      eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.sjbm.20160403.16},
      abstract = {The application of cloud computing is conducive to the efficient allocation of resources and cost reduction. With the vigorous development of cloud technology, more and more enterprises have involved in cloud services, so the competition among providers is increasingly fierce. How to formulate a reasonable price strategy is one of the current matters urgently needing solved for the long term benefit of the market. Only by establishing the good pricing strategy can enterprises better seize market and build a stable customer relationship. Based on the concept of cloud computing, this paper makes a brief comment on the study of the literature of the three types of pricing mechanisms in the business life cycle of cloud computing. It is pointed out that dynamic pricing can better meet the interests of both sides of supply and demand and become the main trend of future pricing. Future research needs to study the characteristics of the cloud service life cycle from the cloud services industry. Consider the long-term benefits of customers and suppliers, and develop dynamic pricing mechanism.},
     year = {2016}
    }
    

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    AB  - The application of cloud computing is conducive to the efficient allocation of resources and cost reduction. With the vigorous development of cloud technology, more and more enterprises have involved in cloud services, so the competition among providers is increasingly fierce. How to formulate a reasonable price strategy is one of the current matters urgently needing solved for the long term benefit of the market. Only by establishing the good pricing strategy can enterprises better seize market and build a stable customer relationship. Based on the concept of cloud computing, this paper makes a brief comment on the study of the literature of the three types of pricing mechanisms in the business life cycle of cloud computing. It is pointed out that dynamic pricing can better meet the interests of both sides of supply and demand and become the main trend of future pricing. Future research needs to study the characteristics of the cloud service life cycle from the cloud services industry. Consider the long-term benefits of customers and suppliers, and develop dynamic pricing mechanism.
    VL  - 4
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Author Information
  • School of Business Administration, South China University of Technology, Guangzhou, China

  • School of Civil Engineering, Zhengzhou University, Zhengzhou, China

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